St Giles Hospice is opening its 30th shop in the heart of Lichfield, its first furniture store in the town and is urging the community to go orange to celebrate!

The new store, which opens on Thursday September 28th at 10am, will stock a wide range of furniture and home furnishings, from cushions and mirrors to bric-a-brac.

And the St Giles team is asking local businesses and organisations in the town centre to show their support on the day by going orange!

“We are absolutely delighted to be opening our 30th shop in Lichfield just a few minutes away from where we opened our first shop more than 30 years ago,” said St Giles Head of Retail Lynwen Truesdale.

“It would be great to see the centre of Lichfield go orange for the day to raise awareness not only of the new shop, but of St Giles’s new logo and the work we do.

“We are keen to make people aware just how St Giles can help, whether that’s supporting with care at the hospice or in the community, working with families, young people and schools through our Phoenix charity or our community engagement programme in partnership with local organisations.”

Anyone who would like to support the opening can contact Philippa Graty via email at or by phone on 01543 434543.

The shop is particularly important as furniture sales have already helped raise more than £1 million for the hospice and Lynwen is confident the new shop will help raise even more.

“We are absolutely delighted to open the new shop on Wade Street, particularly as it’s such a great site for us to showcase and sell furniture,” she said.

“The new store joins our bookshop in Market Street and general shop in Tamworth Street in Lichfield, which are already really well supported through donations and shoppers and we hope the new store will receive the same level of support.”

St Giles has 30 shops across its catchment area including stores selling furniture, along with specialist bookshops and a bridal boutique.

“Our stores selling furniture perform incredibly well and raise thousands of pounds every month to help people living with potentially incurable illnesses in the local community,” said Lynwen.

“We are hoping the new Lichfield shop will do the same because as a charity the demand for our services is growing and we estimate there are a further 1000 people in the area who could benefit from our help.

“And recycling furniture through our shops not only helps use to raise funds, but it also benefits the environment by reducing the amount of waste which goes into landfill.

“So if you are downsizing, clearing a house or just changing your furniture, please get in touch, we are always incredibly grateful for your support.”

The St Giles Team is also looking for volunteers to help staff the shop, which is open Monday to Saturday.

“Whether you can commit a few hours a week or a few days, we would love to hear from you if you’d like to join us at Wade Street,” said Lynwen.

“The support of our volunteers is vital to our shops, we just couldn’t do it without their support and are incredibly grateful for the time people donate as well as the items!”

To volunteer contact Dawn Young, store manager at Wade Street by dropping into the shop or calling 01543 417135.

Donations of small items are welcome at the Wade Street shop and any furniture donations can be collected by the St Giles warehouse team. Please contact or call 01543 483687 to arrange a collection.